Strategic Marketing Consultants is run by Fergal Maher who is Managing Director.

Fergal is a highly experienced and successful Marketing Experts & Sales Professional with many years experience in top Management positions in Ireland, the UK and the Middle East. He is a graduate member of the Marketing Institute of Ireland and holds a Diploma in Strategic Marketing Management from the Irish Management Institute (IMI) and an MBS in Marketing from Dublin City University (DCU). Fergal has worked successfully as a specialist marketeer and consultant for over 25 years.


He has experience with green field, turn around and rapidly expanding companies and organisations. Fergal is a strategist and he has successfully completed in excess of 400 projects as a consultant. He has particular experience in helping numerous companies and organisations achieve extraordinary results quickly. Fergal has lectured at the Kemmy Business School at the University of Limerick and has guest lectured at Trinity College Dublin. He is also on the panel of external lecturers at Carlow Institute of Technology. Over the last 10 years Fergal has spoken on various Marketing Strategies topics. Fergal has written academic papers on Data Ireland, Strategy in SME’s and the role of Strategic Marketing in the success of Irish hotels.

Martine Samuel-Maher Director Martine is highly experienced in the Human Resources Area with many years experience in both Employee Resources and Employee Development positions in Ireland and the UK. She is a graduate of Liverpool University and is a member of The Irish Institute of Training & Development. She has developed a variety of Training Programmes for companies. She has lectured extensively in the area of Employee Development in the National College of Ireland, the Irish Management Institute (IMI) and the Irish Institute of Training & Development (IITD). She has developed a Code of Practice for the Hotel Industry in Ireland entitled ” Quality Employer Programme.” Martine has an MSc in Training & Human Resource Management and has carried out research on the area of Cultural Diversity and its impact on Training needs. Martine is also accredited at levels A and B in Psychometric testing by the British Psychological Society(BPS).

Get in Touch with Us

Contact Fergal for Marketing Stragety

Fergal Maher

Contact Martine for Human Resources

Martine Samuel-Maher